OUGD404: Negative Space Brief

Negative space in Graphic Design. Task: After looking at the examples of ‘negative space’ both in typographic terms and even in photographic terms the workshop is to choose a word i.e. HALT (Typographic) Upper or lower case and see what element you can add to use with or replacing the identified space to create an image suggested by the chosen word/element. Within the time available, you may render this in any way you choose, if you wish to Mac up, and you feel you have time, go for it otherwise by hand if it suits you as a creative. Please work to A3/A4 so we will have a better view of the finished character when we discuss at the end of the workshop. Initially, I found this brief particularly challenging due to having to pick my own word as well as having to design something on my own, without being in a group. I started off with choosing three letter words such as, pop, dog, cat, eye, hot etc and sketched some designs out. After finding it extremely difficult to work with negative space on paper, I moved onto digital designs. After various manipulations I came up with these three designs.